Enquête téléphonique de résidents du Texas menée du 1 au 15 Juin 1998 par Harte-Hanks Communications Group et le Survey Research Center at the University of Texas at Austin.
Nombre de répondants : 911
| Table 1. Consumption of New Age materials and adherence to five New Age beliefs | |
| Have purchased New Age materials during the previous year | 22% |
| Agree or strongly agree with lived before | 31% |
| Agree or strongly agree with communicate with the dead | 28% |
| Agree or strongly agree with heal ourselves | 43% |
| Agree or strongly agree with Spiritual truth comes from within | 66% |
| Agree or strongly agree with in charge of our lives | 78% |
| Table 2. Likelihood of purchasing New Age materials | |
| - is relatively evenly distributed across most segments of the Texas population | |
| - is higher for persons who are unemployed, disabled, or laid off | |
| - is higher for persons with more liberal ideologies | |
| - is somewhat higher for persons lacking high-school degrees | |
| - is somewhat higher for persons who have been unemployed, disabled, or laid off | |
| - is higher for persons in their 20s | |
| - is higher for never married persons | |
| - is higher for Hispanics and African Americans | |
“Who Buys New Age Materials? Exploring Sociodemographic, Religious, Network, and Contextual Correlates Of New Age Consumption”, Sociology of Religion, 2000 Fall, vol. 61:3, pp. 289-308